[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"topic-en-why-nike-and-mcdonalds-turned-a-sneaker-drop-into-a-desert-h":3},{"cluster":4,"timeline":16},{"id":5,"slug":6,"title":7,"pinned":8,"status":9,"summary":10,"category":11,"language":12,"created_at":13,"merged_into":14,"article_count":15,"first_seen_at":13,"last_updated_at":13},"3831a65b-adc2-4379-931a-24cd0b8954cd","why-nike-and-mcdonalds-turned-a-sneaker-drop-into-a-desert-h","Why Nike and McDonald’s Turned a Sneaker Drop Into a Desert Hunt",false,"active","Nike and McDonald’s proved that a sneaker launch lands harder when it feels like a real local story, not a generic campaign.","industry","en","2026-06-03T18:47:24.7511+00:00",null,1,[17],{"id":18,"slug":19,"title":7,"summary":10,"category":11,"image_url":20,"cover_image":20,"published_at":21,"is_canonical_seed":22},"9dfaaced-c627-4dc7-9667-ff0303f70685","nike-mcdonalds-sneaker-drop-desert-hunt-en","https:\u002F\u002Fxxdpdyhzhpamafnrdkyq.supabase.co\u002Fstorage\u002Fv1\u002Fobject\u002Fpublic\u002Fcovers\u002Finline-1780512476130-xx9t.png","2026-06-03T18:47:23.741+00:00",true]